The solution

The ECO-CULTURAL solution offers innovative, modern, physical cultural tools, adapted and adaptable to different populations in order to change behaviors in a sustainable way.
It is interested in local culture and tradition using an ideal community approach so that the solution fits perfectly without imposing.
Thanks to a set of tools, we ensure that ecological gestures are physically and sustainably integrated into joy, good humor and sharing.

We offer a solution to communities that are otherwise left to their own devices with waste managment. Rather than throwing waste in nature, burying it or burning it, our association disposes trash cans in the streets, teaches sorting and collects waste to redistribute and transform it.

 

The ECO-CULTURAL solution aims to reduce marine pollution and fight against global warming by raising awareness, collecting waste in coastal villages (near and into mangroves and beaches), sorting and recycling it.

In 2022-2023 it was rewarded by being selected among the 15 finalists of Strand 3: promoting behavior change, of the Afri-Plastics Challenge organized by the Canadian Government in partnership with Challenge Works (1 100 applications throughout Sub-Saharian Africa).

 

Here is our solution presented in the form of circular diagram with at the heart of the solution: Behaviour change

The solution is in a circular system because it guarantees the circular economy, it readjusts its tools and awareness according to the evolution of the solution and the capacity of the sorting center and the staff.

For lasting change, the creation of a effective waste management system that frames in parallel, is essential. It is obtained through the cultural tools created and the community actions carried out.

Our cultural and community tools

We create songs and choreographies.

We set up decorated trash cans in the streets and elaborate an effective collection and sorting system.

We use community tools : talks, conferences, home visits, public events.

We organize community events, concerts and games.

We transmit these tools during workshops in the schools and in villages.

We are making a musical video clip, animated videos and humorous videos.

phase 1

Research and development of the solution.

Phase 2

Testing the solution in Cap Skirring, a coastal village in Senegal.

Phase 3

Realization of the project at the scale of a village.

Phase 4

Duplication of the Eco-Cultural Solution.

Our goals

BEHAVIOR CHANGE

Community awareness: put waste in trash cans, sorting it, giving it to collectors, taking care of our living environment and reducing plastic consumption.

PROTECT THE ENVIRONMENT / fight Climate change

Practice of ecological gestures, reduction of air, land and sea pollution, improvement of sanitary conditions., recycling waste, manufacturing alternatives to plastic.

CREATE JOB

Recruitment of youth and women, hiring of artisans and artists.

STRENGTHEN LOCAL CULTURE

Promotion of culture, development of sports clubs neighborhoods, organization of cultural activities and events.

to STRENGTHEN THE VILLAGE ECONOMY

Fishing, jobs created, tourism through development of the attractiveness of the village.

our partners